Personalized Wine Pairings.
Without Changing Your Service.
Give every guest personalized wine recommendations with a simple QR code. Guests discover wines that match exactly what they ordered, while your team keeps doing what they already do best.
Designed for the modern dining room
Guest Experience
Guests scan one QR code, choose the dish they ordered, and instantly receive three personalized wine recommendations.
Built for Servers
No extra devices. No new workflow. Guests simply tell their server which wine they’d like.
One Bottle for the Table
Dining together? Guests can select everyone’s dishes and receive one bottle recommendation designed for the entire table.
Restaurant Analytics
Track which wines guests discover, save, and ask for. Measure pairing performance and guest interest in real time.
How It Works
Order your meal
Guests order exactly as they normally would.
Scan the QR code
One QR code. Every table.
Choose your dish
Select the dish you ordered and explore curated wine recommendations.
Ask for your wine
When your server comes back, simply ask for the wine you chose.
Why Restaurants Love It
Better Guest Experience
Every recommendation explains what guests can expect from the pairing, making wine easier to understand and more enjoyable.
The sauce feels silkier and the parmesan becomes richer and more buttery.
The wine’s creamy texture naturally blends with the sauce, making every bite feel more luxurious.
Higher Wine Sales
Guests order wine with confidence because they understand how it complements their meal.
An independent 159-customer restaurant field experiment found that menu-based food-and-wine pairing suggestions significantly increased wine-by-the-glass ordering.
No Extra Work
WineUp doesn’t replace your servers. It simply helps guests arrive ready to order wine.
The only extra work is bringing more bottles to the table.
WineUp doesn’t teach your staff how to sell wine.
It helps your guests know what to order.
Every recommendation follows classical food-and-wine pairing logic while explaining the experience guests can expect. Your servers continue serving exactly as they always have. Guests simply arrive ready to order the right wine.
No Sommelier?
No Problem.
One platform. Two ways to pay.
Start with a 14-day trial. Cancel anytime — your menu, your pairings and your tables stay yours.
WineUp Monthly
Most flexible. 500 pairing credits/month, cancel anytime.
- Food & wine menus included
- 500 pairing credits / month
- Single per-restaurant QR (Dark & Light editions)
- Guest-intent analytics — QR scans, dish taps, wine demand
- Advanced analytics dashboard
- Email support
- 1-on-1 onboarding session
WineUp Annual
Two months on the house · 6,000 pairing credits/year (500 × 12).
- Food & wine menus included
- 500 pairing credits / month
- Single per-restaurant QR (Dark & Light editions)
- Guest-intent analytics — QR scans, dish taps, wine demand
- Advanced analytics dashboard
- Email support
- 1-on-1 onboarding session
14-day free trial included with any plan — no credit card required to start, and no automatic charge when it ends.