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Personalized Wine Pairings • Sommelier Logic

Personalized Wine Pairings.
Without Changing Your Service.

Give every guest personalized wine recommendations with a simple QR code. Guests discover wines that match exactly what they ordered, while your team keeps doing what they already do best.

Book a Demo
Wine pour
Plating
Fine dining
Restaurant interior
The Platform

Designed for the modern dining room

Guest Experience

Guests scan one QR code, choose the dish they ordered, and instantly receive three personalized wine recommendations.

Built for Servers

No extra devices. No new workflow. Guests simply tell their server which wine they’d like.

One Bottle for the Table

Dining together? Guests can select everyone’s dishes and receive one bottle recommendation designed for the entire table.

Restaurant Analytics

Track which wines guests discover, save, and ask for. Measure pairing performance and guest interest in real time.

The Experience

How It Works

01

Order your meal

Guests order exactly as they normally would.

02

Scan the QR code

One QR code. Every table.

03

Choose your dish

Select the dish you ordered and explore curated wine recommendations.

04

Ask for your wine

When your server comes back, simply ask for the wine you chose.

No app. No login. No waiting.
Why WineUp

Why Restaurants Love It

Better Guest Experience

Every recommendation explains what guests can expect from the pairing, making wine easier to understand and more enjoyable.

Example guest recommendation
✦ Elevated Pairing
Cakebread Chardonnay
Cakebread Cellars
Experience

The sauce feels silkier and the parmesan becomes richer and more buttery.

Why it works

The wine’s creamy texture naturally blends with the sauce, making every bite feel more luxurious.

Higher Wine Sales

Guests order wine with confidence because they understand how it complements their meal.

+74%
Higher Wine-by-the-Glass Sales

Restaurants offering food-and-wine pairing suggestions saw up to a 74% increase in wine-by-the-glass sales.

Independent restaurant field study.
Terrier & Jaquinet

No Extra Work

WineUp doesn’t replace your servers. It simply helps guests arrive ready to order wine.

Guests scan QR
Choose their dish
Discover their wine
Tell the server
Server brings the bottle

The only extra work is bringing more bottles to the table.

The Difference

WineUp doesn’t teach your staff how to sell wine.

It helps your guests know what to order.

Every recommendation follows classical food-and-wine pairing logic while explaining the experience guests can expect. Your servers continue serving exactly as they always have. Guests simply arrive ready to order the right wine.

Sommelier Logic

No Sommelier?
No Problem.

Pricing

One platform. Two ways to pay.

Start with a 14-day trial. Cancel anytime — your menu, your pairings and your tables stay yours.

Monthly

WineUp Monthly

$50/ month

Most flexible. 500 pairing credits/month, cancel anytime.

  • Food & wine menus included
  • 500 pairing credits / month
  • Single per-restaurant QR (Dark & Light editions)
  • Guest-intent analytics — QR scans, dish taps, wine demand
  • Advanced analytics dashboard
  • Email support
  • 1-on-1 onboarding session
Start monthly
Save $100
Annual · Best value

WineUp Annual

$500/ year

Two months on the house · 6,000 pairing credits/year (500 × 12).

  • Food & wine menus included
  • 500 pairing credits / month
  • Single per-restaurant QR (Dark & Light editions)
  • Guest-intent analytics — QR scans, dish taps, wine demand
  • Advanced analytics dashboard
  • Email support
  • 1-on-1 onboarding session
Start annual

14-day free trial included with any plan. Cancel anytime from Stripe before it ends.